The Platform

Built by people who have actually run a solar sales floor.

Solenza is not a generic CRM with a solar logo on it. Every part of the platform exists because a specific thing was costing solar teams money. Here is how each piece works.

Layer One
Lead Qualification Engine

Every lead is screened before a closer ever sees it.

A solar lead is worthless if the person rents, the roof needs replacement first, the bill is too low to finance, the credit will not support a loan, or the utility has no meaningful net metering. Most lead vendors screen for none of this. Solenza screens for all of it, automatically, and returns a transparent verdict with every reason stated in plain language.

  • Homeownership verified against property records
  • Monthly bill checked against a real payback threshold
  • Roof viability from age, segment area, sun hours, and shading
  • Soft credit band signal, aware of your lender stack
  • Utility territory and net metering policy lookup by address
Solenza Qualification Verdict
Homeowner verifiedPass
Monthly electric bill$214 / mo
Roof viabilityPass
Credit bandGood
Net metering policyFavorable
HOA restrictionNeeds review
Qualified
Routed to closer, San Diego territory
87
Layers Two Through Four

From a qualified lead to a closed deal.

The qualification engine is the start. These three layers turn a verdict into revenue.

A qualified lead still has to become a sat appointment. Solenza handles the full path: instant speed to lead contact, an AI qualifying conversation that confirms the disqualifiers, calendar booking with territory aware routing, and a confirmation cadence.

Every booked appointment carries a handoff packet with the bill, the roof data, the offset estimate, and the homeowner's stated motivation, so the closer walks in already prepared.

Contacts, pipeline stages, activity history, and follow up sequences all run on the same data as the qualification engine. Nothing syncs between tools because there are no separate tools.

A lead's score, its appointment, its disposition, and its full history live in one record that everyone on the team can see.

Every closed appointment is recorded with its outcome and reason code. That result feeds back into the scoring model.

Over time, Solenza learns which lead attributes actually convert for your operation in your specific utility territories. A generic lead vendor cannot do this, because they never see what happened after the sale. This is what makes the platform sharper the longer you use it.

See It On Your Numbers

Walk through Solenza with your own lead criteria.

We will run a live qualification pass against the disqualifiers that matter in your states.

Book a Demo